20 Feb 2008

The Blue team wins

One of the biggest format battles in our lifetime has ended with the Blu-ray winning over HD DVD as the industry DVD standard, after two years.

Apparently the end came as Toshiba announced the discontinuation of their HD DVD businesses. Tsutoshi Nishida, President and CEO of Toshiba Corporation:
"We carefully assessed the long-term impact of continuing the so-called 'next-generation format war' and concluded that a swift decision will best help the market develop."

The Blu-ray technology is controlled by Sony Corp. and is backed by Matsushita (Panasonic), Warner Bros, Wal-Mart, Walt Disney, 20th Century Fox, Blockbuster and
Netflix. Source: Toshiba drops out of HD DVD war.

I guess Warner Bros' decision to release movies only in the Blu-ray format, led to this conclusion. The major forces behind HD DVD were Universal Studios, Paramount Pictures, DreamWorks Animation, Intel, Microsoft and HP.

Microsoft does not expect this decision to affect sales of its Xbox 360 game console but I am sure they are worried.


Anonymous said...

PS3 is using blue ray right? anyway, as the end user, we dont have to worry on which format to stick to now.

Anonymous said...

The Cold War of DVD format is finally over and Toshiba took a big hit. How much money did they invest in developing the technology?

Anonymous said...

It was certain that the Blue-Ray will win.Because of their high storage and some other facilities.I am nor astonished.